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Smyle Digital  ·  Los Angeles, CA  ·  Service

TECHNICAL SEO

The infrastructure that makes Google trust your website.

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Overview

WHAT IS
TECHNICAL SEO?

Great content on a poorly structured website is like a great product in a store no one can find. Technical SEO is the foundation that makes everything else work — ensuring search engines can crawl, understand, and rank your site for the searches that matter to your business.

What's Included

EVERYTHING IN
THIS engagement.

Comprehensive Site Audit

We identify every technical issue affecting your rankings: crawl errors, broken links, redirect chains, duplicate content, indexing problems, and more.

Structured Data & Schema Markup

JSON-LD schema for LocalBusiness, Services, FAQPage, BreadcrumbList, and Organization — the signals that tell Google exactly what your pages are about.

Core Web Vitals Optimization

LCP, FID, and CLS scores in the green. We optimize images, eliminate render-blocking resources, and fine-tune your site for the metrics Google uses as ranking signals.

XML Sitemap & Robots.txt

A properly configured sitemap submitted to Google Search Console, with a robots.txt that guides crawlers to what matters and away from what does not.

Canonical URL Architecture

Proper canonical tags that prevent duplicate content penalties and consolidate link equity to the right pages.

Local SEO Infrastructure

NAP consistency, Google Business Profile optimization, and city-specific landing pages with proper geo-targeting schema for businesses serving multiple locations.

Why It Matters

THE RESULTS
YOU CAN
expect.

  • Higher rankings for your most important search terms
  • Rich results (star ratings, FAQ dropdowns, breadcrumbs) in Google search
  • Faster crawl frequency and more complete indexing of your pages
  • No duplicate content penalties eating into your domain authority
  • Measurable improvement in organic traffic within 60 to 90 days
Common Questions

FREQUENTLY ASKED

  • How is technical SEO different from content SEO?

    Content SEO focuses on what you say (keywords, copy, blog posts). Technical SEO focuses on how your site is built — its structure, speed, code quality, and the signals it sends to Google's crawlers. Both matter, but technical issues block content from ranking regardless of quality.

  • How long until I see results?

    Technical improvements typically produce measurable ranking changes within 60 to 90 days. Some fixes — like resolving indexing errors or fixing Core Web Vitals — can show impact within weeks.

  • Do you provide ongoing SEO?

    Yes. We offer a monthly Technical SEO retainer that includes performance monitoring, schema updates as your business evolves, and quarterly audits to catch new issues before they affect rankings.

  • My site already has good content. Why are my rankings still low?

    Technical issues often block good content from ranking. Common culprits: slow load times, missing schema, improper canonicalization, thin page content, and crawl errors. Our audit process identifies exactly what is holding your site back.


Ready to Get Started?

LET'S TALK
technical seo.